Credentials & proof points

Every stat used across this site, with its source. If you’ve been quoted a number on a sales call, in a proposal, or in a Salesforce review and want to verify it — this is the page that lists where it came from.

Last reviewed 28 April 2026. Outbound links open the original source in a new tab.

  • Salesforce Customer Success Partner of the Year 2025

    ANZ region. Recognises the top Salesforce delivery partner for customer outcomes across Australia and New Zealand — the highest honour in the regional Salesforce ecosystem.

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  • 9x Salesforce Certified

    Active Salesforce certifications across Sales Cloud, Service Cloud, Marketing Cloud, Experience Cloud, Data Cloud, and the Agentforce specialist track. Verifiable in real time on LinkedIn.

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  • 20+ years in enterprise consulting

    Continuous professional history across Salesforce, AI, and digital transformation since 2004 — listed in full on LinkedIn. Spans Salesforce ecosystem partner roles, in-house transformation leadership, and the founding of two consulting practices.

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  • 30K+ LinkedIn followers

    Engaged audience of Salesforce, AI and digital-transformation leaders across APAC. Counted live on LinkedIn — the figure used on this site is rounded to the nearest 10K.

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  • 5x ROI across APAC enterprises

    Target outcome on enterprise Salesforce + Agentforce engagements led through Xenai Digital. Framed as a goal underwritten by methodology — not a guaranteed return — and supported by case-study evidence. Read the engagement model and outcomes on the Xenai Digital site.

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  • 250+ enterprise transformations

    Aggregate engagements delivered across Robin’s 14+ years at Xenai Digital and predecessor practice AFDigital. Underlying client list is confidential under commercial NDAs; representative outcomes (with named clients where permission allows) are written up in the case-studies index. The figure is internally consistent across the site and reflects engagements where Robin held delivery, advisory, or program-leadership accountability.

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How these stats are verified

Numbers on this site fall into three buckets:

  • Externally verifiable — awards, certifications, public profile metrics. Source URLs above link to the originating system of record (Salesforce, LinkedIn, press coverage).
  • Outcome targets — the “5x ROI” framing is a methodology-backed target, not a guaranteed return. Engagement model and case-by-case results are documented at xenaidigital.com.au (opens in new tab).
  • Aggregate engagement counts — the “250+ transformations” figure aggregates engagements across Xenai Digital and AFDigital where Robin held delivery, advisory, or program-leadership accountability. Underlying client list is held under commercial NDAs; representative outcomes are written up in the case-studies index as clients give permission.

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