Salesforce & AI consulting in Singapore
Xenai Digital works with Singapore-based APAC regional HQs and local enterprises on Salesforce, Agentforce and AI strategy. Led by Robin Leonard.
Singapore is where APAC strategy gets signed off. Xenai's work aligns with MAS FEAT principles, the Model AI Governance Framework and PDPA, and we're comfortable operating alongside SG-based SIs and global delivery partners.
Salesforce Partner of the Year
2025 · Customer Success · APAC
Xenai Digital was recognised by Salesforce as the 2025 Customer Success Partner of the Year — the highest ecosystem honour. Robin Leonard leads the AI and Salesforce consulting practice behind that award.
- 20+ years delivering enterprise transformation across APAC
- First APAC consultant to deploy Agentforce at scale
- Published in Inside Retail, ARN, B&T, Asian Entrepreneur
- 30K+ LinkedIn followers in the enterprise-tech community
Singapore industries Xenai works with
How Xenai helps Singapore enterprises get value from Salesforce
Six productised engagements that cover the full life cycle — from healthcheck, through strategy, to ongoing product ownership. Every one is delivered by Xenai Digital with Robin Leonard as senior consultant on enterprise engagements.
Salesforce Healthcheck
A structured audit of your Salesforce investment with an actionable improvement roadmap across Sales, Service, Marketing and Data 360.
Learn moreSalesforce Strategy & Roadmap
A multi-year Salesforce transformation strategy — aligned to your business outcomes, licensing reality and internal capability.
Learn moreSalesforce AI Strategy & Roadmap
An AI strategy purpose-built for Salesforce — Einstein, Agentforce and custom agents — sequenced against real business value.
Learn moreFractional Salesforce Product Owner
Part-time senior Salesforce product ownership for complex programs. Keeps delivery honest, scope tight and stakeholders aligned.
Learn moreSalesforce Licence Review & Advice
Independent analysis of your Salesforce licence estate to cut waste and line up commercial terms before your next renewal.
Learn moreAgentforce, Einstein and enterprise AI — done properly
AI delivery that won't get tripped up by your CISO, your Legal team or your board. Xenai's AI practice covers diagnosis, strategy, governance and delivery — with the AI Trust & Safety foundation aligned to NIST AI RMF and ISO/IEC 42001.
AI Maturity Assessment
A board-ready diagnostic of your organisation's AI use, spend, risk and opportunity. Self-funding in most engagements.
Learn moreAI Strategy & Roadmap
A 12–24 month AI strategy your board can actually fund, with governance, capability and delivery phased in sensible chunks.
Learn moreAI Trust & Safety Foundation
End-to-end AI governance anchored to NIST AI RMF and ISO/IEC 42001 — unblocks CISO, Legal and Privacy without stalling delivery.
Learn moreAI Use-Case Delivery (Pilot)
One flagship AI use case, delivered from design to production pilot with measured outcomes. Built to scale if the numbers land.
Learn moreFractional AI Leadership (CAIO-as-a-Service)
A Chief AI Officer for 2–3 days a week — accountable for strategy, governance and delivery outcomes across your organisation.
Learn moreAI Adoption & Enablement Programme
Replace shadow-tool use with sanctioned, high-performing AI adoption. Change, enablement and measurement, not just rollout.
Learn moreFree tools Singapore enterprise teams actually use
Three fast, practical diagnostics you can run yourself — no sales call required. Every one is built on the same frameworks Xenai uses in paid engagements.
Salesforce ROI Calculator
Model the financial case for a Salesforce investment — CAC, CLV and breach-liability levers in one view.
Open the toolAgentforce Readiness Assessment
Know in 5 minutes whether your Salesforce org is ready for Agentforce — and what needs to be true before you start.
Open the toolAI Maturity Assessment
A quick, board-useful read on where your organisation actually sits on AI maturity — no sales call required.
Open the toolWhat people Robin has worked with say
Real recommendations from Robin's LinkedIn profile — no fabricated testimonials, no stock headshots.
“Rare strength in communicating across the C-Suite”
“Robin was one of the first startups that I invested in. He first came to me with a couple of clients and a vision of where social media was going. Robin's skills and background fit perfectly between marketing, technology and customer service. This giving their digital agency a rare strength in being able to communicate across the C-Suite. Robin is a great guy to work with, passionate about technology and is a great leader to his team.”
“Right up there with the very best of them”
“I have worked with a great many accomplished professionals in my years in the Salesforce ecosystem, and I would have to say that Robin sits right up there with the very best of them. He is smart, affable, inventive, and creative. Honestly, whenever I have the opportunity to spend time with Robin and discuss all things, technology, business, and life, I grab that opportunity with both hands. I cannot recommend Robin highly enough to any organisation who wants to excel in the area of business technology.”
Xenai Digital also works with enterprises in
Salesforce & AI consulting in Singapore — FAQ
Straight answers to the questions Singapore enterprise teams actually ask before scoping an engagement.
- Do you align to MAS FEAT and Singapore's Model AI Governance Framework?
- Yes. Xenai's AI governance work maps to MAS FEAT principles (Fairness, Ethics, Accountability, Transparency) and IMDA's Model AI Governance Framework. We've done this work for SG-regulated financial services and APAC regional HQs.
- Can you deliver alongside a Singapore-based systems integrator?
- Yes. Many Xenai engagements run alongside SG-based SIs or global delivery partners — we play an advisory, product-ownership or architecture role when a larger implementation team is already in place.
- How does PDPA compliance affect an Agentforce rollout in Singapore?
- PDPA constrains what personal data can be processed by AI agents, where it can be processed, and what consent is required. We design Agentforce use cases so data classification, retention and consent are explicit before anything goes into production.
Last updated: 21 April 2026
Bring a real Salesforce + AI problem. We’ll come back with a scoped plan.
Tell us about your Singapore business, the outcome you’re chasing, and where you’re stuck. Xenai Digital will come back with a short, written, scoped proposal — no high-pressure discovery call required.
Services are delivered by Xenai Digital. Robin Leonard operates as Partner at Xenai Digital.